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G Gradual: Every Step Powers the Next
Progress isn’t instant—it’s earned. Gear designed for athletes who understand the grind.
Built for Your Progress
Gradual Performance Technology
Fabrics adapt to your body’s needs throughout your workout, offering more support when you push harder and greater flexibility during recovery phases.
Size-Inclusive Design
We design for real athletes in all body types, with extended sizing and fit options that move with you rather than against you.
Sustainable Athletic Wear
Every piece is made from recycled ocean plastic and organic cotton blends, so you can feel good about your gear while performing at your best.
Best Sellers
Long Swim Board Shorts
Made from stretchy swim fabric with UPF 50+ protection, chlorine resistance, and quick-drying performance.
Stretch Ankle Sweatpants
Crafted from 75% polyamide and 25% elastane, the soft four-way stretch fabric offers comfortable wear.
Long Sleeve UV Protection
Made with UPF 50+ fabric that provides strong sun protection, helping block harmful UV rays so you can stay comfort.
Workout Top Racerback Athletic
Ultra-lightweight, breathable fabric wicks moisture from the skin, dries quickly, and helps keep you comfortable throughout the day.
Bermuda Shorts with Zipper Pockets
Constructed from soft, breathable 4-way stretch fabric, these shorts are designed to move effortlessly with your body.
Swim Board Shorts High Waisted
Made from stretchy, comfortable swim fabric that resists chlorine and dries quickly, keeping you comfortable all day in the summer heat.
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Built for the Journey, Not Just the Finish Line
G Gradual isn’t another sportswear brand chasing podium moments and personal records. We started in a small Portland studio when our founder, a former marathon runner turned yoga instructor, got tired of athletic gear that only celebrated the extremes. The truth is, most of us aren’t training for the Olympics — we’re finding our rhythm, building consistency, and learning to show up even when we don’t feel like it.
Every piece we design starts with a simple question: will this make someone’s third week of working out feel as good as their first? We obsess over the details that matter when you’re building a habit — fabrics that move with you whether you’re walking your first mile or running your tenth, cuts that feel confident at every fitness level, and colors that work just as well for coffee runs as they do for actual runs. Our design team includes everyone from ultramarathoners to people who just discovered pilates last month, because real life happens across the whole spectrum.
The name says it all — progress isn’t a sprint, and neither is finding gear you actually want to wear. We’re here for the slow builds, the small wins, and the days when just getting dressed in workout clothes counts as a victory. Because whether you’re gradually getting back into shape, gradually pushing past your limits, or gradually figuring out what movement means to you, you deserve sportswear that gets it.
Real Athletes, Real Results
“The compression leggings are perfect for my marathon training. They stay put during long runs and the fabric breathes better than anything else I’ve worn. No more adjusting mid-stride.”
Maya Chen
“Bought the Sprint Bra on a whim and ended up ordering two more. It’s supportive enough for HIIT classes but doesn’t feel like a straightjacket. Game changer for high-impact workouts.”
Priya Patel
“The Flex Hoodie has become my go-to for morning workouts. Light enough that I don’t overheat, but still keeps me warm during warm-ups. The thumb holes are a nice touch.”
Marcus Rodriguez
Complete Your Workout Gear
Running Shoes
Yoga Mats
Water Bottles
Got Questions?
Standard shipping usually takes 3-5 business days within the continental United States. Express options are available for faster delivery, and tracking information is provided once the order ships.
Items can be returned within 30 days of purchase for a full refund, provided they’re unworn and in original condition with tags attached. The return process is straightforward through the customer portal.
All fabrics are tested for skin compatibility and are made from breathable, hypoallergenic materials that minimize irritation during extended wear.
All items come with a one-year warranty against manufacturing defects. This covers issues with seams, zippers, and other construction elements under normal use conditions.
Machine wash in cold water with similar colors and tumble dry on low heat. Avoid fabric softeners and bleach to preserve the material’s performance properties and color vibrancy.
The sizing follows industry standards, but a detailed size chart with specific measurements is available on each product page to ensure the best fit before ordering.